UK · Migration SEO

28Checklist items

Shopify migration SEO
when traffic
drops after go-live

In short

Replatforming without a redirect map and indexation plan is why organic revenue craters.

LoudCrowd compares old URLs to live Shopify pages and fixes the highest-impact failures first.

Book a 15-minute callRun store speed check

What this work fixes on your store

Common problems on UK Shopify stores targeting “shopify migration seo uk”.

  • Top products 404 after launch

    Old URLs not 301ing to the correct live PDP.

  • Both old and new URLs indexed

    Duplicate product signals splitting authority.

  • Organic revenue down 30%+

    Launch week looked fine, rankings never recovered.

What is actually going wrong

  • Incomplete redirect map

    Agency launched theme before every money URL was mapped.

  • Staging domain indexed

    myshopify.com or preview URLs competing with production.

  • Metadata not migrated

    Titles and schema reset to theme defaults on launch.

How we fix it

Doncaster team · named owners · 90-day plan tied to orders

  1. 01

    Migration SEO checklist

    Self-diagnose with our free printable checklist first.

  2. 02

    Indexed vs live URL audit

    GSC and analytics compared to current Shopify structure.

  3. 03

    Redirect and canonical fixes

    301 chains, duplicate indexing, and template metadata repaired.

  4. 04

    Recovery reporting

    Impressions and orders tracked on priority URLs weekly.

Run a free store speed check

PageSpeed scores and homepage on-page snapshot for Shopify, WooCommerce, and other store URLs.

Functional tool: enter an online store URL to run mobile and desktop PageSpeed checks and a homepage on-page SEO scan. Works on Shopify, WooCommerce, and other ecommerce sites.

Store speed checkLive

Questions about shopify migration seo uk

How long after migration can you still recover traffic?

Sooner is better, but we have recovered stores many weeks post-launch when redirects and indexation were still wrong.

Is there a free checklist?

Yes. Print the migration SEO checklist at /shopify-seo/migration-seo-checklist/ before booking a recovery call.

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